Hotel Technology Solutions That Can Enhance Your Guests’ Stay in Ohio

hotel guest using mobile app to check out of room

Competition within the hospitality industry has been heightened throughout the coronavirus pandemic due to travel restrictions, but as the world re-opens, hoteliers are stepping up their game to fill guest rooms. To do so, many are adopting new hotel technology like contactless and mobile programs to protect and elevate the guest experience. But, as hotels adjust to new IT trends, plans can often go awry. If you’ve considered implementing or have already implemented new technology into your hotel, look out for these common challenges.

What Technology is Used in Hotels?

Tech options are endless in the hotel industry! Below are a few must-have IT solutions that will give your facility a top-notch experience from check-in to check-out.

1. Mobile-First Capabilities

It’s no surprise that mobile device features are an integral part of the customer experience at this point. There are so many different ways to make use of our gadgets, such as direct hotel booking, kiosk/mobile check-in, loyalty program setup, and direct messaging with hotel staff. Mobile apps and websites grant easier and more convenient access to amenities, concierge services, room service, and more.

2. Messaging Software

Messaging software bridges the gap between front desk staff and hotel guests, and creates a direct communication channel for notifications or service requests. Hotel-guest communication can take many different forms, including SMS messaging, live chat software, and even video conferencing software. From guest wake-up calls to real-time notification updates, this software can create a more personalized guest service experience!

3. Call Accounting

Now, let’s turn our focus to a back-end solution that directly benefits hotel management. Accurate call accounting creates a seamless billing process and enhances revenue management. Plus, this software allows properties to increase productivity and optimize phone performance among their employees.

4. Location-Aware Services

Upselling hotel guests on on-site restaurants, theaters, and other amenities takes precedence over targeting non-guests. Through mobile check-ins, social media, online directories, and other services, hotel managers can collect guest data and use it to post special offers, promote events, and more.

Hotel IT Challenges

Hotel technology trends have evolved considerably in recent years, which can be difficult for guests and staffing alike. Security challenges are one of the most prevalent issues modern hotels face, which is why it is so important to partner with a reputable IT partner in Ohio. Without cybersecurity programs in place, you’re compromising your guests’ data, which is a significant risk for hotel brands.

In addition, hotels face intense competition from Airbnb, VRBO, and other direct booking websites. Travelers are gravitating towards more authentic experiences, so big brands like Marriott and Hilton, and even smaller independent hotels, need to go above and beyond to compete. One major advantage hotel owners have is greater access to hospitality technology which, as we discussed, can elevate a guest’s experience. Homestay rental companies typically do not have the same amenities or capabilities. Utilizing the right hotel technology can further differentiate your business from your competitors.

One last challenge we will mention is shyness or hesitation towards technological systems. It’s a big step to make the switch to many of these technologies, and you’ll likely have questions or concerns well after the programs are implemented.

When you partner with Warwick Communications, you can trust that you’ll receive around-the-clock support for all of your Ohio hotel technology needs. Our IT specialists are here to help you understand your hotel systems, offer recommendations, and then deliver a well-rounded solution to elevate your brand. We’ll be with you through every step from consultation to post-installation maintenance. Get in touch with us today to request a quote!