If you're in sales or would just like to learn more about it, come see Ryan Shorts from Warwick discuss the topic at a COSE event coming up later this week.
NEOSA Sales & Marketing SIG: Selling Tech in a Volatile Economy
Thursday, March 22, 2012
7:30 am - 9:30 am
Forecasting the economic direction is sometimes as accurate as predicting where a raindrop will fall. While the broad economy shows signs of life, significant challenges remain and appear to be hampering a robust recovery. Prudent executives plan for various scenarios, but planning in a struggling economy can be especially difficult.
Although effective sales and marketing efforts are productive in all economies, it’s clear that some companies are able to maintain and even grow sales in a down economy.
Join us for a timely session featuring companies and leaders who’ve been through multiple economic cycles and have the battle scars to prove it. They’ll share their success stories and pitfalls they hit (or avoided) to help your company weather whatever the economy throws at it.
Bob Banjac, Partner, Hileman Enterprises, a strategic web marketing, web design, and IT services firm based in Cleveland, Ohio. In addition to web services, the company also provides strategic consulting services to CIOs and IT executives as well as custom application development.
Ryan Shorts, Principal, Warwick Communications, a Cleveland-based telecommunications and IT services provider selling into the B2B market. Since 1946, Warwick Communications has been helping businesses improve communications and processes by tailoring platforms and applications to the specific needs of the business.
Dave Harman, Associate – Sandler Training, a premier B2B training partner focused on helping businesses improve sales processes and grow.
NEOSA is Northeast Ohio’s premier technology group! NEOSA, the COSE Technology Network is an industry-led, member-driven organization working to support the technology industry of Northeast Ohio.
Founded in 1998, this Northeast Ohio technology group has more than 900 members representing all facets of information technology: software development, IT services, website design and development, custom application development, IT recruiters and others.